Keep Abreast of Industry Trends to Make Yourself Marketable

Keep Abreast of Industry Trends to Make Yourself Marketable

If you’ve been pursuing the same career path for years, or even decades, there’s a good chance that the landscape of your industry has changed significantly since you first embarked on your professional journey. After all, some of today’s most in-demand positions didn’t even exist 20 years ago. Shifting market demands, emerging technologies and changing regulatory environments are just a few of the many factors that can reshape an industry over time.

If you’re not careful, these changing industry dynamics can leave you stuck in a frustrating professional rut. But by being mindful of industry trends and influencing forces, you can stay one step ahead of the change and remain relevant, engaged and valuable to your organization. You can start by educating yourself about the latest hot-button issues in your field.

Do Your Research

Set aside some time each week to read current literature relevant to your career. These might be trade publications, blogs or industry journals. Find out who the “movers and shakers” are in your field, and listen to what they have to say. Consider following these people on social media, and connecting with other people in your field who have similar interests and experience. Keep your ear to the ground for both opportunities and obstacles to your professional growth.

Be Prepared to Learn New Skills

Now that you’ve done your preliminary research, it’s time to prepare to embrace change. Flexibility can be an extremely valuable trait, regardless of your chosen profession. Seek out opportunities to learn new skills and familiarize yourself with the latest tools in your field. You might even be able to sit in on a class at your local community college. Not only will additional education make your skillset more valuable, it will also demonstrate your willingness to grow and evolve over time.

Consider a Lateral Move

If you feel that the current trajectory of your career has reached a serious roadblock, you may be able to find fulfilling work in another tangentially-related position in your field. Years of hands-on technical experience could open the door to new consulting opportunities, for example. Your old position might not be in the high demand that it once was, but your skills and knowledge could still be very valuable in another position.

I’d love to work with you to help you turn the page on an exciting new chapter in your professional life. You might be stuck in a rut now, but you don’t have to stay there. Give me a call today at (215) 588-2976, or contact me online at ray@rayrifecoaching.com to get started.

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